Ghostly Introduces iPhone App: Discovery

Posted on | July 21, 2009 | No Comments

I consider myself one of the lucky ones to work with this very talented group of men and women. A veritable brotherhood of Artists and Bands that have created one of the best Indie music brands of the last 10 years; Ghostly International.

From the moment I saw that little ghost, I was hooked. I have represented their catalog for licensing in ads since 2001, and when I first sat down with Sam, he told me in no uncertain words that he was going to make Ghostly into a luxury brand. I have to be honest, I thought he was a little delusional. But not even a year later, I had an Interior Design Magazine placed in front of me, and what was in it? GHOSTLY. One of the first Record labels to sell music on a flash stick. But not just any old flash stick, but a perfectly designed and packaged one. So perfect that MOSS in Soho carried them and an editor for Interior Design was blown away. So I had to eat my words. Gladly.

Today I am very proud to help introduce the Ghostly DISCOVERY  iPhone App to the world. This tool has set the bar for labels everywhere. They have named this App well – it is the most fantastic Discovery tool. If you don’t know anything about this label – why not- download the App,  it’s free.

01_MoodScreenMood is set by choosing a color and following the circle with your finger to draw the color down to the dot – that sets the color of the Ghost.

Toggle the white bars under STYLE to get music that is more/less digital or more/less faster.

Then hit DISCOVER

02_PlayScreen-1

You can listen to the entire track and then go straight to iTunes to buy it.

You can get additional info on each artist, listen to streaming Ghostly Music….

Its Ghostly in your pocket.

You can check out the very “Apple like” clever video of DISCOVERY, and get a bird’s eye tour, click here: TUTORIAL VIDEO

For more info read the official PRESS RELEASE

Just as everyone begins to murmur that even Indie Labels have lost their luster; lost their ability to influence, sell and promote music, Ghostly hits it right on the nail. Clean functional technology, music and well, the iPhone. For all you Blackberry people out there. So Sorry.

I guess they have proven that creativity and great design = luxury.

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